Artex branch in Holguín, distinguished in Cuban culture
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The Artex Branch in Holguín received the status of National Distinguished Collective for its contributions in the promotion and commercialization of products and services of Cuban culture to the national artistic and economic panorama.
So far this year this company stands out in complying with income plans and supporting social work, mainly in the Health sector, as well as the campaigns to promote the Cuban art, said Rafael Cristo, specialist in Public Relations and Marketing of the entity.
Through the most important business categories, Artex includes shops, cultural centers and the Paradiso Tourism Agency, contributing some 6 million 900 thousand pesos to the country in profits so far 2020, Cristo said.
Through the most important business categories, Artex includes shops, cultural centers and the Paradiso Tourism Agency, contributing some 6 million 900 thousand pesos to the country in profits so far 2020, Cristo said.
He explained that Paradiso's services have a significant influence in Artex's quality indicators, since it organizes and markets the programs of the participants in events and meetings associated with culture and spaces for the creation of festivals, workshops and courses, such as the Romerías de May, the Gibara International Film Festival and the Ibero-American Culture Festival.
In cultural centers, in addition to a varied gastronomic offer, the branch is distinguished by offering a welcoming service to customers, both national and foreign visitors, where Cuban cocktails and the most authentic and traditional of Cuban musical roots converge, standing out in this The Casa de la Trova El Guayabero and the Benny Moré hall, in Holguín and El Colonial, and the Fernando VII Battery, in Gibara, added Cristo.
On the other hand, the commercial units are represented in almost all the municipalities of the province, contributing in the promotion and commercialization of literature, crafts and plastic arts, through different lines of utilitarian and artistic products such as "Art in home ”and“ I love Cuba ”.
With 26 years of creation, this branch disseminates and commercializes the Holguín and national identity, from various manifestations and styles with a renewed vision of making Cuban art, contributing to finance the cultural development of the country.
