Campaign for Trade Fair Expo Holguín 2023 launched
- Written by Rosana Rivero Ricardo
- Published in Holguin
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“Para que Cuba crezca " is the motto that presides over the communication campaign of the Expo Holguín 2023 Trade Fair to be held from April 4 to 7 at the fairgrounds of this city, with the aim to consolidate the territory as a business’s platform for local, national and international economic actors.
Photo: By the author
The graphic display of this campaign will have two key moments - the Expo Caribe Fair in Santiago de Cuba and the Havana International Fair (FIHAV) to be held in November- aimed at attracting professional participants, companies and delegations to the event, said at press conference José Agüero, president of the Cuban Association of Social Communicators.
He pointed out the display in various face-to-face and digital supports of this campaign such as key chains, pullovers, tarpaulins, cell phone supports, photocall, among others; and the possibility that the companies themselves can use and adapt the proposed graph to their interests.
The campaign will be launched on June 24 at the Heredia Theater in Santiago de Cuba, as part of the Expo Caribe Fair, an event in which Holguín is inserted as the second province with the highest participation; according to information provided by Gabriel Pérez, director of the Holguín-Las Tunas delegation of the Chamber of Commerce of the Republic of Cuba.
Neyvis Moreno, a specialist from the Provincial Government's Economic Coordination Group, highlighted Holguín's potential for its Trade Fair, due to its more than 350 economic actors in which the desire to contribute to the development of the territory and the interest for training in workshops to participate in this type of exhibition events come first.
Convened by the governor of the province, Julio César Estupiñán Rodríguez and under the auspices of the Ministry of Foreign Trade and the Chamber of Commerce of the Republic of Cuba, the Expo Holguín 2023 Trade Fair will promote the portfolio of opportunities and exportable goods of the territory, as well as the development of business contacts and business rounds between the diversity of economic actors.
